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Showing posts with the label ads

Ten Great Tips To Earn More With Your Android App

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We"re going to announce good news to you, the good news is your best news. Yes, this is true. We"ll go to let you know how much you earn from your Android app. How to upload or list your app and how to earn money, you do not need a particular need to earn. Today we want to explain more about how Admob uses its work and how to use it in various forms to make your Android app more out of it. Admob and how it works AdMob is a Google Share Partnership program. You are running behind various banner ads that you sometimes see. AdMob usually provides streamlined revenue for the channel for worldwide advertising purposes. Make sure that the banner space application will completely fill viewers with full style ads. The use of banner advertising is common, helping to provide free revenue streams for the purpose of the application, to help provide free application without destroying the application experience. Banner ads are arranged to be placed at the top or top of the top and appear...

Google To Allow Certain Cryptocurrency Advertising Next Month

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Google is set to end its prohibition on cryptocurrency advertising. The search engine giant has updated its policy to allow certain kinds of crypto-related advertising. This move follows a similar reversal from Facebook in June. The ban was originally issued in March but came into effect three months later . At the time, the prohibition was meant to offer protection for customers. The previous ban covered initial coin offerings (ICOs), binary options, trading advisory services, and cryptocurrency wallets. The ban came as part of a broader security crackdown which identified virtual currency schemes as a clear and present danger to uninformed investors on the internet. Critics have long identified the nascent cryptocurrency industry as a haven for criminal activity. The policy was originally enacted to protect consumers from the burgeoning number of crypto-scams that have afflicted the market for years and reached a fever pitch as the price of several digital currencies exploded in 2017...

YouTube Expands Non-Skippable Ads To More Creators

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Google-owned YouTube is expanding the concept of non-skippable advertisements on its platform for the creators to monetise their content and earn more revenue—This basically means you will not be seeing the "skip ad" button more often. YouTube explained that creators who already monetise their content on YouTube will be soon able to turn on non-skippable ads for all of their videos. And eligible creators will get a notification in their dashboard, company officials said in a video uploaded on YouTube"s Creator Insider channel. Even as Google is expanding the advertisements on its video sharing platform, the company is also offering a YouTube Premium (popularly known as YouTube Red) which is a subscription-based service without ads, and offers more flexible options with downloads and Original content—YouTube Premium which also bundles YouTube Music is available in select markets including the US, Australia, Africa and Europe. The content-sharing platform is also adding a...

Spotify Will Soon Let Free Users Skip All Ads

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Spotify is testing a new feature that lets users skip audio and video ads, even without being on a paid subscription—The feature, known as "Active Media," will allows users of Spotify"s free, ad-supported service to skip particular ads, with advertisers only paying for completed listens or views. Danielle Lee, Spotify’s global head of partner solutions explained to Adage . “Our hypothesis is if we can use this to fuel our streaming intelligence, and deliver a more personalized experience and a more engaging audience to our advertisers, it will improve the outcomes that we can deliver for brands. Just as we create these personalized experiences like Discover Weekly, and the magic that brings to our consumers, we want to inject that concept into the advertising experience,” According to Spotify , Active Media feature is the "first of its kind globally" and will allow the company to "learn from each interaction" and "deliver a more personalised ad e...

Facebook Is Making Its First Serious Move To Monetise WhatsApp

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Late last year, Facebook launched WhatsApp Business , an Android app for businesses to engage with their customers. But now, the messaging service is expanding its tools to provide new ways for business users to provide support or share updates with their clients. As announced today, the companies can use the WhatsApp chat feature for free, as long as they respond to a customer"s message within 24 hours. Otherwise, the company has to pay a fee to WhatsApp. It charges a fixed rate per country, ranging from about 0.5 cent to 9 cents per message, according to a WhatsApp spokesperson in a blog post . The new feature comes in new ways for customers to interact with businesses have now been rolled out. They include a shortcut button to immediately launch a chat, the ability for businesses to send importation information such as a boarding pass, and provide real-time support on WhatsApp. It will now be displaying ads of businesses that link out to WhatsApp . This means that businesses wi...

Facebook Starts Testing AR Ads In The News Feed

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You’ll soon be able to try on sunglasses and buy them without ever leaving your Facebook app. The social media company announced that it"s beginning a rollout of mobile ads utilising augmented reality in the News Feed. Soon, your feed will be filled with interactive experiences with the intent to sell you products. The company explained in a blog post that, the new AR ad feature that will place virtually engaging advertisements in the News Feed. In its announcement to advertisers, Facebook claims that, “by incorporating calls-to-action within the camera experience, people can seamlessly go from engaging with your product—such as trying on a lipstick shade or exploring a new game—to making a purchase or installing an app.” Facebook’s marketing team seems to be attempting to make advertisers’ products as tangible as possible. Facebook’s vice president of product marketing at its global marketing solutions department, Ty Ahmad-Taylor, provid...

Google"s New Ad Settings Make It Easier To Personalise And Turn Off Targeted Ads

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  Google has launched a revamped ad settings page, with an aim to help users understand and control how ads that target them. It’s the latest privacy-focused move from the search giant in light of increasing concerns over how major corporations handle user data. For the past decade, Google has made strides to be more transparent in how personal data is used to tailor ads. In 2009, Google released Ad Settings, giving users a defined location to control ads. The settings evolved in 2011 and 2012 with the additions of Why this ad? And Mute this ad. In 2015, all of these features were housed together within your Google account, creating a single point of access for security setting and personal information. How it works To accessing your settings, click on Google homepage and toggle to the top right of the screen. Locate and click on your initial enclosed in a circle. Once your initial is selected, click “ My Account” On the My Account page, click on Ad Settings Once ...

Facebook May Now Ban Bad Businesses From Advertising

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For years, Facebook has envisioned its apps as venues where businesses can interact intimately with their customers. Until now, purchasing some too-good-to-be-true cheap clothes or a weird smartphone case through a Facebook ad usually ends in disappointment, with no way to provide feedback about your new shirt that makes you look like a store brand anime character. While Facebook can’t stop you from buying a t-shirt or a shoe with a few missing stitches or few opening, but it will now do more to prevent others from following in your footsteps by banning shoddy businesses from selling more and more crap through its platform. Facebook has launched a new tool for its users that will identify ads with inaccurate information or misrepresented products. The tool is designed to let people review businesses that they’ve made a purchase from, Facebook said in a blog post . “We spoke with people who have purchased things from Facebook advertisers, and the two biggest frustration...

YouTube Music Launches Tuesday; YouTube Red To Be Replaced By YouTube Premium

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YouTube Music relaunches as fee service to replace Google Play Music . YouTube is the world’s largest video platform that introduced video streaming to the masses. Over the years YouTube has been the cradle of many content creators and has carved a niche. The Google-owned company announced in a blog post is now gearing up to launch the new YouTube Music service and YouTube Premium. YouTube Music is a new music streaming service made for music: official songs, albums, thousands of playlists and artist radio plus YouTube’s tremendous catalogue of remixes, live performances, covers and music videos that you can’t find anywhere else - all simply organised and personalised. For the first time, all the ways music moves you can be found in one place. Read more: YouTube Announces Its Paid Services; YouTube Red And Music YouTube Music has borrowed the Spotify model and offer a free, ad-supported tier as well as a premium version. The paid tier, which will be called YouTub...

WhatsApp Co-Founder, Jan Koum Announces Departure From Facebook, Ads Could Come To WhatsApp Soon

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[caption id="attachment_11259" align="alignnone" width="2025"] Whatsapp CEo Jan Koum during a Keynote conference as part of the first day of the Mobile World Congress 2013 at the Fira Gran Via complex on February 24, 2014 in Barcelona, Spain. The annual Mobile World Congress hosts some of the world"s largest communication companies, with many unveiling their latest phones and gadgets. The show runs from February 24 - February 27. (Photo by David Ramos/Getty Images) [/caption] WhatsApp co-founder Jan Koum announced on Monday via a Facebook post that it was time to "move on." Even though he didn"t explicitly mention this in the post, it"s thinkable that the scandal with Facebook could be a motivating factor for him to take a bow. It is indeed a crucial time for Facebook after its outrage over the leak of about 85 million users. The WhatsApp messenger was built with a focus on privacy, a factor which Facebook doesn’t put into consider...

How AR & VR Are Transforming Digital Advertising by Creating Marketing Experiences

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For years, pop-up ads and pre-roll videos have been the kind of nuisance that internet users have simply had to put up with. The vast majority of people report finding these traditional forms of digital advertising to be intrusive and unpleasant. Millennials, one of the demographic groups advertisers want to reach most, are particularly displeased with such tactics; 74% of 16-to-39-year olds claim they even stop using social networks if they get the sense they’re just platforms for brands to target them. And for the 5 million businesses running Facebook ads , this can be extremely detrimental. Our collective distaste for these marketing techniques has contributed substantially to the popularity of ad blockers, with the amount of people using them rising each year . Luckily, you may not have to put up with these ads for much longer. Thanks to augmented reality and virtual reality tech, the age of the pop-up and pre-roll ad may soon be coming to an end. The Shift Millennials and G...

Fake News Thriving On Social Media Will Affect People-Behaviour Ahead Of The Elections In Nigeria

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As the general elections draw closer in Nigeria, the country has taken a trend to promoting fake news and counterfeit pages which will likely affect people"s behaviour ahead of the polls. It is becoming increasingly difficult to different between fiction and reality in the digital world; Nigeria, however has taken the fake news age to a new dimension and every social media platform is being exploited especially Facebook and WhatsApp. This new trend is targeted to influence people"s behaviours towards the upcoming elections. It"s more pathetic because it appears that many Nigerians are ignorant and clueless about what an "ideal" should look like. On WhatsApp, countless videos of questionable characters have been on the circulation. These are videos of officials who have been in the government but failed to work during their time of appointment because of greed. It"s quite shameful because ignorant Nigerians are often quick to forward these videos which are ...

Facebook To Examine Ads In The Uk For The 2019 Elections

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Facebook makes a move to make the UK 2019 elections fake news free Following the controversies that trailed Facebook for weeks after the revelation about the data leak of over 87 million users used to aid president Trump in the last US election, the social network"s chief technology officer will make a promise to ensure that the platform will not be used to compromise the election result in the UK. Fake news thrived in the US, and even though Russia was blamed, the social media firm was reprimanded for not being quick enough to dissolve the divisive ads, remove the fake news created by the Russian propagandists and for allowing its platform to be abused by Russian propagandists. The Russian propagandists were accused of creating counterfeit pages to sew mistrust and influence user behaviour during voting. To prevent a similar occurrence, Mike Schroepfer, the CTO will be pledging to ensure that every ad is authorized before they can go live in the UK and Northern Ireland in the 201...

Jalon Lanier, Tech Evangelist Says Users Should Pay For Google And Facebook Services

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In the wake of the privacy scandal with Facebook Inc. that also implicates Alphabet"s, Jalon Lanier, an influential tech evangelist during the TED 2018 conference in Vancouver suggested that Facebook and Google should review their business model with inclusion of ad-free options. Often referred to as the father of virtual reality, Lanier told the Vancouver event that users who do not want their private information toyed with should have the liberty to pay for the services via a monthly subscription fee or whatever option that best suits the internet companies. This model should be considered as an alternative to overly relying on ad placements. Mark Zuckerberg, last month, had a fallout with Tim Cook, Apple CEO who criticised Facebook"s documented data collection technique which involves harvesting massive amounts of users" data and using them targeted advert purposes.  He argued further that the users" profile which the social network has built should not exist bec...

Twitter Is Reportedly Planning To Ban Cryptocurrency Ads

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Following Facebook and Google’s footsteps, according Sky News . Twitter is  planning to ban advertisements for cryptocurrencies and initial coin offerings (ICOs). Earlier this year in January, in an effort to combat deceptive marketers,  Facebook prohibited ads for currencies such as Bitcoin and other crypto currency while last week Google followed and announced its intention to ban all cryptocurrency ads on their site. Sky News reportedly (via Engadget ) , that the new Twitter advertising banning policies for ICOs to token sales and cryptocurrency wallets will commence worldwide. The report also added that the site might also ban ads for cryptocurrency exchanges, but with some possible exceptions. The ban could begin in as soon as two weeks. This isn’t the first set of steps that Twitter has taken to stop deceptive cryptocurrency scams: it says that it will start taking down accounts that ask for small amounts of a cryptocurrency while impersonating celebrities ...

Reddit Is Bringing Promoted Posts To Its Mobile Apps

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Been on Reddit? Or probably don"t know what the site is all about. Okay , It is an American social news platform , a web content rating and a discussion website ,where members submit their contents such as links , posts and images which are then voted up or down by other members of the platform. As reported according to Marketing Land , Reddit has announced its own launched promoting posts on its mobile apps. The in-app promoted posts will represent a standard Reddit post, and which will be made available as early as next week. The company said in an email to advertisers that its apps are the most popular way, in which its 330 million monthly active users can access Reddit content on their mobile. The social news aggregation platform is giving its advertisers a chance to reach its app users across the globe using the native in-feeds ads. Also added by the company to the mail sent to the advertiser, the Advertisers will be able to target their ads based upon user interest, subredd...

Google Makes A Move To Ban All Cryptocurrency-Related Ads

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Earlier this year, Facebook banned all cryptocurrency adverts with an excuse that a majority of them were not acting in good faith. Similarly, Google has taken a move to crackdown on all crypto-related advert on their platform. The company announced it in a post that the decision will take effect in June 2018: " We don"t have a crystal ball to know where the future is going with cryptocurrencies, but we"ve seen enough consumer harm or potential for consumer harm that it"s an area that we want to approach with extreme caution ." [caption id="attachment_10595" align="aligncenter" width="617"]                       Google to ban all cryptocurrency ads image source: Google Images [/caption] Over the past years, the popularity of bitcoin has grown beyond limit surpassing the value of all fiat currencies. It"s siblings, ether, dogecoin and litecoin have also soured in value, paving the way for other companies to try out a blockchai...